Forget those after work cocktails that gradually
become more of a necessity than a social pleasure.
Forget that extra half pack of cigarettes that gets
smoked during the day to alleviate stress from an
overdue report or a hotheaded boss. America's favorite
pastime for the 21st century, Web surfing
is now being pinpointed as the one of the most highly
addictive activities to scourge the modern workplace.
According to research conducted by employee management
firm Websense Inc, 25 percent of employees feel addicted
to the Internet, while only a meager 8 percent of
those polled claim no knowledge of workplace Web addiction.
Making a case for employee Internet management (EIM)
software solutions, industry experts say Internet
addiction can be a productivity blind spot for many
employers and human resource professionals who fail
to recognize the signs and the consequential drop
in productivity levels, not to mention the drain on
corporate bandwidth.
"Studies have shown that from 25 to 50 percent
of cyber addiction occur at the workplace," said
Dr. Marlene Maheu, an Internet addiction expert and
CEO of Pioneer Development Resources, Inc. "That
means employees are getting paid to participate in
activities that are not work-related."
The survey, which was conducted by Harris Interactive
across a swath of 305 employees, determined that the
average worker spends more than one entire workday
each week surfing Web sites that are not work-related.
Among those polled, 67 percent confessed
to visiting Web sites for personal reasons.
Compulsive workplace shoppers claimed 24 percent of
those polled. News junkies came in second at 23 percent,
pornography hounds at 18 percent, gambling at 8 percent,
and auctions at 6 percent.
"The survey shows there is a huge gap between
what employees are doing on the Internet and what
employers know," said Harold Kester, chief technology
officer for Websense. "Left unchecked, free and
open Internet use can lead to severe productivity
and legal liability issues for organizations."
Separately released statistics state that 70 percent
of Internet pornography traffic occurs during the
9-5 workday. Research from IDC claims that 30-40 percent
of all Internet surfing is non-work related, and Nielsen/NetRatings
states that 60 percent of online purchases are made
during business work hours.
But while many corporations are making an effort
to block such activity, they are not covering their
bases entirely, says Websense, and employees learn
to snake their way around the Web despite these efforts.
For example, says Websense, while 78 percent of employers
block employee access to pornography, only 47 percent
block access to gambling sites, 20 percent block shopping
and auction sites, and 4 percent block news sites.
Typically, the software product is installed on the
server and integrates with the firewall, cache engine,
or proxy server, and via a database or URLs, monitors
and controls Web site access.
Another hidden danger for companies, says Websense,
is the risk of malicious mobile code (MCC) from un-monitored
Web access. Corporate networks can be inadvertently
exposed to worms, viruses, and other malicious code
while employees are seeking out mindless online entertainment.
"Web-borne MMC is a growing threat to corporate
America because it infects more than just hacking,
pornography, and gambling Web sites," said Dan
Hubbard, a security expert at Websense. "For
example, employees browsing travel or sports sites
can instantly infect their company's network without
even knowing it. It's critical for businesses to stop
this type of code at the source, rather than react
once it enters the Internet gateway."
Additionally, Websense warns companies of potential
liability and network congestion issues when it comes
to workplace gambling. Many gambling Web sites often
contain interactive content or streaming video that
can lead to network congestion, slower connectivity
for other employees, and markedly reduced employee
productivity, says Websense.
"Recent legislation allowing online horse betting
in California isn't something employers should take
lightly," said Jennifer Kearns, a labor and employment
partner at Brobeck, Phleger & Harrison LLP. "Companies
that don't have policies for managing workplace Internet
activity can face a multitude of problems, not the
least of which is lost employee productivity."
According to Websense, demand for online betting
got a major boost when California Gov. Gray Davis
signed a bill earlier this year legalizing online
horse race betting. Since then, the number of gambling
Web sites have skyrocketed and so has the likelihood
that some of the gamblers are sitting in the office
cubicle nearest you.
"Employers should remain proactive in terms
of setting clear policies about Internet gambling
in the workplace," said Andy Meyer, vice president
of marketing for Websense, "Companies can also
enforce those policies with an EIM product that automatically
takes the temptation away from employees.